A Personal Custom From the Start

Some customs feel special before the first brushstroke, and this pair was definitely one of them. The client is a huge Wrexham fan, the Welsh professional football club based in Wrexham, Wales, so this project had a lot of meaning behind it. It was not just about creating a cool pair of sneakers. It was about making something personal, detailed, and worthy of the trust placed in me.

Finding the Perfect Base Shoe

The request was very specific. The client wanted a base shoe with that brick-colored sole and a Nike SB vibe, so these Nike SB Dunk Low Pro were perfect for the design. They were not easy to find since they are no longer available at retail, but I’m so glad we found them. That sole color made a huge difference and helped bring the whole concept together.

Creating the Aged Look by Hand

One of the must-haves for this pair was an aged look. There are different ways people usually create that effect. Some artists use airbrush, but I’m personally not a big fan of having to tape down the entire shoe and work around covered and uncovered areas. Others may dip shoes in coffee or use markers, but for this pair, that did not feel right to me. I wanted the finish to feel intentional and connected to the artwork, so I took the harder route and aged the shoes completely by hand with a brush.

Hand-painted aged Nike SB Dunk Low Pro custom with red dragon artwork and brick-colored sole

Taking the Hard Way

For me, working with a brush feels more personal. It gives me more control, and it feels more respectful to the art I’m trying to create. This pair was too personal to take shortcuts. Every aged detail was painted carefully so the shoes could feel worn, meaningful, and still clean enough to let the artwork stand out.
The paint I used.

Bringing the Wrexham Dragon to Life

For the main design, I took inspiration from Wrexham’s identity and added a bold red dragon across the shoes. I wanted the shoes to feel real, almost like you could touch the texture through the design. To bring that to life, I added dragon-scale-style details around the artwork, making it look as if the leather itself was cracking with energy. The goal was to make the dragon feel powerful, while still keeping the aged, worn-in look of the sneakers.

Hand-painted aged Nike SB Dunk Low Pro custom with red dragon artwork and brick-colored sole

Small Details With Big Meaning

I also added the year the club was founded as a small detail, along with the club logo on the back of one shoe and the Wales flag on the other. I love creating contrast, so I added black linework over the red areas to enhance the dragon and bring more depth to the design. I also added beige tones into the red swooshes so they would blend better with the aged leather finish instead of looking too separate from the rest of the shoe.

Hand-painted aged Nike SB Dunk Low Pro custom with red dragon artwork and brick-colored sole

The Most Delicate Part

One of the trickiest parts was painting the interior. That area had to be handled very carefully because one mistake could damage the shoes, and acetone is not really an option there without ruining the material. Sometimes, as artists, we are working on thin ice, but we keep going because we know the final result will be worth it.

Thankfully, everything worked out.

More Than 8 Hours of Work

These customs took more than 8 hours to complete. Between finding the right base shoe, creating the aged finish, painting the dragon, adding the small details, working around the interior, and making sure every part felt connected, this pair required a lot of patience and focus.

The Best Part

There is no better feeling than hearing from the customer that he loves them and could not believe how good they came out. After all the work, I was honestly very happy with the result too. The client was right from the beginning: that brick-colored sole made all the difference.

Hand-painted aged Nike SB Dunk Low Pro custom with red dragon artwork and brick-colored sole

Final Thoughts

I’m always grateful to create unique pieces like this. This pair was personal, meaningful, and full of details, and I truly appreciate the trust placed in me to bring it to life. Custom work like this is exactly why I love what I do.

This is a custom art project and is not affiliated with Nike, Wrexham AFC, or any related brands.

Latest Stories

8+ Hours to Age these Nike SB Dunk Low Pros - Joy's Customs

8+ Hours to Age these Nike SB Dunk Low Pros

A Personal Custom From the Start Some customs feel special before the first brushstroke, and this pair was definitely one of them. The client is a huge Wrexham fan, the Welsh professional football club based in Wrexham, Wales, so this project...

Plussur 8+ Hours to Age these Nike SB Dunk Low Pros

Custom Sneakers for Dexter Sol Ansell, HBO Star “Egg” from AKOTSK - Joy's Customs

Custom Sneakers for Dexter Sol Ansell, HBO Star “Egg” from AKOTSK

The Project After finishing the last episode of A Knight of the Seven Kingdoms, we just sat there for a second. It is one of those series that leaves you with something. No need for massive budgets, crazy dragon VFX scenes,...

Plussur Custom Sneakers for Dexter Sol Ansell, HBO Star “Egg” from AKOTSK

Custom Corporate Sneakers: World of Hyatt Project - Joy's Customs

Custom Corporate Sneakers: World of Hyatt Project

One of our most creative projects was working with Hyatt to design fully personalized sneakers for their VIP guests during a special event. The Mission Hyatt wanted to offer something unique and memorable, so instead of giving standard gifts, they...

Plussur Custom Corporate Sneakers: World of Hyatt Project

Custom Sneakers for Companies: Dragos Cybersecurity - Joy's Customs

Custom Sneakers for Companies: Dragos Cybersecurity

When CEO Calls For this project, Robert Lee, CEO of Dragos, contacted us to develop a new custom sneaker concept for their team. Instead of repeating the same design from previous orders, the idea was to explore new options that...

Plussur Custom Sneakers for Companies: Dragos Cybersecurity

Custom Sneakers for Companies: Uber "Move with Mobility" - Joy's Customs

Custom Sneakers for Companies: Uber "Move with Mobility"

The Story Uber reached out to us to create a custom sneaker project built around their brand colors and the idea of movement. The pair was made using Nike Vision Court Next Nature as the base, keeping the structure clean while...

Plussur Custom Sneakers for Companies: Uber "Move with Mobility"

Custom Sneakers for Companies: eBay Project - Joy's Customs

Custom Sneakers for Companies: eBay Project

The Mission This time, people from eBay contacted us to create a custom sneaker design inspired by their brand colors. The pair was made around the time they were introducing their new AI Shopping Assistant, so they wanted something that...

Plussur Custom Sneakers for Companies: eBay Project

Custom Sneakers for Corporate Awards: A Unique Way to Recognize Excellence - Joy's Customs

Custom Sneakers for Corporate Awards: A Unique Way to Recognize Excellence

The Story Over the past 6 years, we have been commissioned on multiple occasions to create custom sneakers and personalized pieces for employees, leadership teams, and internal corporate events across the United States. The work centered on translating each brand...

Plussur Custom Sneakers for Corporate Awards: A Unique Way to Recognize Excellence

How Companies Use Custom Sneakers for Awards and Branding - Joy's Customs

How Companies Use Custom Sneakers for Awards and Branding

Using Custom Sneakers for Branding and Employee Recognition In today’s competitive business environment, companies are always looking for new ways to stand out and build stronger connections with both their teams and their audiences. One approach that has become increasingly...

Plussur How Companies Use Custom Sneakers for Awards and Branding

Corporate Gift Ideas: Custom Sneakers for Subway - Joy's Customs

Corporate Gift Ideas: Custom Sneakers for Subway

Employee of the Month We first collaborated with Subway when their main office contacted us to create a custom pair of sneakers as a gift for their Employee of the Month. The goal was to design something special that represented the...

Plussur Corporate Gift Ideas: Custom Sneakers for Subway